Using Kickstarter for SEO: a case study

Using Kickstarter for SEO: a case study

2 years ago 0 0 1291

Kickstarter is an internet phenomenon, launching countless projects and products over the past few years.    The site occupies a lot of Google real estate, with more than 845,000 keywords appearing in the top 100 Google organic search results. To put that in perspective, it would take close to $2m per month in paid traffic to get the same visibility. Here’s SEMrush’s main report for the Kickstarter domain…   With a domain authority of 94/100, also makes for great parasite hosting. Parasite hosting in this case, refers to the self publishing of content on a powerful third party website. The aim is to take advantage of the established website’s trust and authority in order to boost one’s own organic search resultss. Case in point .. Read more Author: Chuck Price Source: Search Engine Watch  

Importance of HTTPS in Ranking on Google

3 years ago 0 0 1606

Google declared that locales secured with HTTPS and SSL will now get a help in inquiry rankings. Beforehand, we just had hypotheses about HTTPS being a ranking factor, however Google’s report made it official. Which sets aside a few minutes to do the change to HTTPS and advance beyond your rival before the playing field step up once more. However before you take off to investigate your site’s security, we should examine how this ranking factor really lives up to expectations. What we think about this ranking signal? A typical inquiry individuals as may be, the manner by which is this ranking signal identified with Google’s calculations, for example, Panda and Penguin. Actually, the truth of the matter is, it isn’t! The HTTPS ranking signal is standalone signal, and is free from some other ranking signal or calculation. Is it true that it is Domain-level or Page-level? As such, it

Read more

5 Outdated Search Engine Tactics You Need to Stop Using While Doing SEO

3 years ago 3 1 2764

  Search engines will drive more traffic than social and email if you get it right. When you start your blog or website that will not be the case. You will need to earn that authority from Google, Bing and the other search engines over time. It takes persistence and patience. To provide some perspective on how important that is, this blog now receives over 50% of it’s traffic from organic search. That is free traffic! That is why SEO or “search engine optimization” is so vital. As with any strategy – business, marketing, SEO or otherwise, sometimes, a refresher is in order. This is to evaluate what works and should be kept, and what doesn’t and should be removed from that strategy. There’s no set-in-stone timeframe in which you should go about evaluating your SEO tactics. Though as a general rule, the more frequently they are evaluated the better. Additionally,

Read more

SEO and Responsive Web Designs!!

3 years ago 0 1 2718

SEO and Responsive Web Designs!! It is no secret that in the past few years, smart phones have attacked the market with a frenzy that is not only astounding, but also compels to innovate and create. Masses of people are using the internet over mobile phone or tablets. With this, most predominant is the need to adapt to Responsive Websites for better interaction of the user with the website. It is thus significant that website works across multiple platforms. After exploding onto the scene in a blaze of glory in early 2012, responsive web design (or RWD) is now firmly established as the best way to create a website mobile visitors love, and has become the pivot of modern web designing. Though it made a popular entry in the year 2012, its impact is far from diminishing. What is RESPONSIVE WEB DESIGN? As the name suggests, it RESPONDS. Responds to

Read more

What is SEO and how can it help my website’s Google visibility?

3 years ago 0 2 2976
What is SEO? Search engine optimisation or SEO refers to the process of improving the position that your website appears at in the "organic" search results returned by sites such as Google. As a general rule of thumb, sites that appear higher up in the results will get more traffic to their pages, and so potentially more business. Your goal is to get to page one and ideally to position one, but whether that is feasible largely depends on the market that you are operating in. If you're in the mobile phone space or travel, you'll be fighting a losing battle unless you've got a sizeable budget to spend. However, if you're offering a niche product or a service in a defined geographical area, you stand a pretty good chance of at least getting to page one if you are patient and follow these basic principles. Keyword rich content One

Read more